Increasing Awareness of Packaged Food Boosting the Growth of the Global Fresh Food Packaging

Fresh food packaging protects food products from environmental conditions and physical damage; it provides consumers with information regarding the ingredients and nutritional value; and more importantly, it helps maintain the quality of food as per the predetermined standards. Fresh food packaging is made of materials such as polyethylene, paper, aluminum, BOPET (Biaxially-oriented polyethylene terephthalate), and poly-vinyl chloride. The global fresh food packaging industry mainly deals in meat & meat products, fruits, vegetables, and seafood.

The fresh food packaging market has been growing in accordance with the packaging industry. With increasing awareness about global warming and concerns about the environment, the packaging industry is opting for eco-friendly techniques of packaging such as the use of recyclable packaging material, which has had an influencing impact on the market for global fresh food packaging in terms of increasing the demand of packaged fresh food.

The global fresh food packaging market is projected to reach USD 95.91 Billion by 2020, at a CAGR of 3.38% from 2015 to 2020, which signifies a steady increase in the demand for packaged food.The global fresh food packaging market is projected to reach USD 95.91 Billion by 2020, at a CAGR of 3.38% from 2015 to 2020, which signifies a steady increase in the demand for packaged food.

Growth Drivers:

• Demand for Convenience Food

• Shelf Life Extension of Fresh Food

Opportunities:

• Innovations in Eco-Friendly Packaging

• Consumer Awareness About Health Concerns Influence the Market

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