Network Marketing Opportunities will thrive on the internet and all networkers need to stop using ‘old hit and miss’ methods of chasing prospects. Networkers have struggled with operating their businesses offline for generations. The internet has brought about new opportunities for all business functions and network marketing is not excluded!
Online Network Marketing Versus Old Style Offline
NWM companies still encourage the old and ineffective product promotion methods that they have used for so long. All networkers are aware and although some still embrace it, the reality is they can’t afford to leave it for fear of diminishing their income. The system has got hold of them… even though they know there has to be a better way.
These networkers are still promoting the ‘make-a-list’ and worn-out ‘lead buying’ methods. List-making of family, friends, storekeepers, schoolteachers, and basically everyone… is the most objectionable network marketing method ever. Even though it did work in the past… so did concrete mixing with a shovel! The new and more advanced methods of every age have always superseded the old and tired methods.
Lead companies have done well-selling poor-quality leads for far too long! The person calling a ‘lead’ could be the 3rd or 4th person to call that ‘lead.’ So the lead companies have really been over-using their products. I have found this to be true when I have rung ‘leads’ with network marketing opportunities in the past. Lead companies have dressed-up leads and claimed they have been phone checked etc… but really a ‘lead’ is a person who filled in an online form in exchange for a free download. Having done that their details become saleable by the lead company. Would you consider a person who swaps their details for a freebie… a good ‘lead?’
All this has… one way or another been responsible for the Network marketing opportunities 95% failure rate. The advent of the internet and the ability to look at and operate NWM opportunities online has brought new possibilities to networkers… and in fact, made those old methods redundant! This new approach is successful and will reverse the industry failure rate. Networkers will take a while to come over… particularly those who have been ‘burnt by the old and tired model!
There’s a reason that online networking is so successful and that reason is… you can ‘fund’ your marketing and advertising by marketing a variety of income sources. No one would argue with that I’m sure! This same point is covered by Ann Seig in her new free ebook. Ann Seig details how to make money in online network marketing. Click the link at the end of his article to download this generous information ebook.
Your Multi-Income Streams
You want to make money in your website business from many sources of income. Online you don’t lock into one product. Your primary network marketing opportunities business remains just that, but using context text links in your website content… you direct your site visitors to affiliate marketing programs, referrals, or ebooks. The text you use has to fit the website theme, and that’s how you weave in your income and information web-links. The use of limited banners is OK, but a ‘banner farm’ is ‘old hat’ and is no longer popular with internet users.
An example of your website theme would be where you have a nutrition product, say one that helps with arthritis… so you then have a website theme about arthritis and all that having and living with arthritis encompasses.
Non competing helpful programs can be digital programs from the likes of Clickbank and Commission Junction. Top name brand hard goods products are available to use in your website monetization as well. Affiliate Referrals are an excellent income source. Where your website has high natural search traffic an excellent consideration is to take on some affiliate referrals. This is basically having a link on your site to someone else’s website. The referral link will be embedded with your ID code to make sure the commission comes back to you if a purchase happens.
Selling Ad space is an important income source. Google and other search marketing groups pay you when site visitors’ click’ the Ads placed on your website. The more web pages you have and the more site visitors your site gets will govern the amount of income. You do have some control over what Ads appear on your site. Having other network marketing opportunities competing with yours… on your website should be avoided.
Finding ebooks that are related to your network marketing opportunities website theme would not be a problem and are something that can be very helpful for your site visitors.
As well as incorporating the income streams you also have to continue to provide website theme information to your website visitors…
How To Connect With Site-Visitors
Having a subscriber box to encourage interested site visitors to subscribe to your regular newsletter… so they get further information on your network marketing opportunities is essential to build your website business. Your subscribers are interested and they want more of the same information.
Autoresponders are used to reduce the workload in newsletter editing. They can be programmed to send confirmation emails as well as in preparing the newsletter. Usually, once a month is good for newsletters, but you can send one at any other time as well. The regular sending of your prepared newsletter can be programmed for while you’re away on holiday.
Providing good quality theme information to retain your subscribers as long as you can… is worthwhile. The purpose is to build a level of ‘trust’ with your subscribers while delivering further quality information for your subscribers. Trust has to exist before anyone will join your network marketing opportunities. Buying some of your ebooks, affiliate programs, and products will happen if they see value in them, but going into business with you… which is what happens in network marketing… is something else! Establish yourself as an expert in your website theme and ensure your information is quality!
Article Directories are the top source of relevant information. Articles are available on every possible topic and free at most directories. The article must carry the author’s details and web links. If you subscribe to several free Article Directories… they’ll advise you about the availability of new theme articles.
Online Marketing Methods
Marketing methods that apply to other forms of internet marketing also apply to network marketing opportunities. Of the 100 million websites on the world wide web… only a small number are actually marketed correctly. Because you have a website means nothing if it is not ‘marketed’ so that it can receive site-visitors from natural search. If your site is marketed correctly and has natural search traffic happening… then you have a website business. The popularity of your website business depends on its content, ideally, you want to be in the top 3% of websites to be successful.
The right type of website will advance your chances of doing that. You live in the ‘Information Age’… so the right type of website is clear… your website must be a ‘content information website!’ At the content website, you provide your site visitors with quality information. Site visitors bookmark your site and come back often.
Article-writing is the next best content marketing method. It is simply writing a 400 word plus article on your webpage theme. Within your content website, you’ll have several web pages and each page will be keyword-focused… as well as theme-based. So you’ll have at least one of your articles based on each of your web pages. You may have several articles based on one web-page theme. Articles, like press releases, white papers, and video streaming will work for years and years. Progressively, you should work towards using all these low-cost content marketing methods in your network marketing opportunities.
Interactive marketing methods are becoming very popular. How much benefit they’ll be to online network marketing and in fact, all internet marketing will take more time to access. But you would have to say blogs, social networking, and niche forums are outstanding in connecting with people. Network marketing opportunities are a people business. Often called a ‘relationships’ business. I contend that these interactive forms of reaching and connecting with huge numbers of people have much to offer any website business.
One stand out of all these is the new mini-blog site… Twitter.com There are ‘marketing’ restrictions in niche forums and social sites, however not at blogs. So the format used by Twitter is great for message delivery. The author’s links below will lead you to a Twitter Video Training series. These are easy videos to follow… given by a very considerate instructor.
Building your website business is about using most if not all of these content and interactive marketing methods. They… along with natural search traffic can bring big numbers of site visitors to your network marketing opportunities website business. The numbers of site visitors would be relative to the amount of time you spend ‘working’ these methods!
The speed of the internet truly makes the world a smaller place… its ability to reach people in nano-seconds and thereby totally ‘alter’ the way we use our time in doing business… is the most significant advance in our time. How you use that tool to advance your network marketing opportunities is up to you! But consider this… you can reach more people in one nano-second on the internet than you can ‘talk the talk’ to… in a lifetime of network marketing offline.
The two content marketing methods of using a content website and article-writing will on their own… carry your website business a long way. So this is where you start your online network marketing business. The supreme method to get website visitors… is via natural search traffic. All your marketing must assist in building website ranking popularity with the search engines. Really though… if you satisfy your site visitors… they’ll let the search know how good your site is by returning or subscribing to your newsletters.